De la puissance du marketing underground
L’underground n’appartient à personne. (Disco punk mon cul)
L’underground n’appartient à personne. (Disco punk mon cul)
Once upon a time there was a small Swiss tech startup that had been raised to a world-class player. The company had grown very swiftly, yet their marketing & communication means had not grown likewise — it was out of control.
Strategic Consulting x Self-Promotion — tragedy of a hidden consultant: I am the shadow man, I shoot in the dark.